Challenge

Struggling to raise enrollment, we were requested to bring more targeted traffic to the brand website.

Solution

Combining search engine optimization and pay per click tactics, we built a campaign to pull in searchers that were trying to decide which education program to enroll in.

Results:

Solution Breakdown:

  • Effectively used meta data and on-page SEO opportunities
  • Social bookmarking/directories raised online visibility
  • AdWords specialists used for targeted search ads
  • Engaging ads linked to landing pages raised conversions
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