{"id":2191,"date":"2018-05-16T13:46:26","date_gmt":"2018-05-16T13:46:26","guid":{"rendered":"https:\/\/www.digitalsuccess.us\/blog\/?p=2191"},"modified":"2022-10-13T11:15:13","modified_gmt":"2022-10-13T11:15:13","slug":"achieve-guaranteed-double-digit-business-growth-salon-business-local-seo-services","status":"publish","type":"post","link":"https:\/\/www.digitalsuccess.us\/blog\/achieve-guaranteed-double-digit-business-growth-salon-business-local-seo-services.html","title":{"rendered":"Achieve guaranteed double-digit business growth for your salon business with Local SEO Services"},"content":{"rendered":"

The business of looking good is tough. Digital Marketing for Salons is not cakewalk due to the nature of the business itself. It is highly competitive and is largely dependent on impressive ratings and positive reviews. With most of the customers getting online or using their devices for professional services, salons must take digital marketing seriously.<\/p>\n

\"Digital<\/a><\/p>\n

Image Source: https:\/\/cdn.pixabay.com\/photo\/2018\/03\/31\/04\/48\/beauty-salon-3277314_960_720.jpg<\/p>\n

Due to the high pressures of giving superior salon services to customers, sadly, most of the salon owners can\u2019t maintain a good website, reliable SEO strategy, a strong social media presence, a foolproof content marketing strategy and updates with all the Google algorithm updates. Yes, it is overwhelming. Running a salon is as it is a huge responsibility with 1000 tasks (or maybe more) already waiting to be attended. So, the first thing is to find a reliable, creative and solid digital marketing agency<\/a> which can take off the entire load of your digital marketing activities (and not take off the load from your pockets).<\/p>\n

Once you can do that, invest time to understand what works for your business and what doesn\u2019t. For example, after serving several salons across US, we honestly feel that salons should do some serious Local SEO.<\/p>\n

More than 45% of people searching on the search engine use local keywords and more than 60% of them search local directories to find a salon near them.<\/p>\n

Whether your customers are searching for a hair stylist, nail salon or a beauty service provider, chances are they will open a search engine and enter the search text \u2013 best hair salon in \u201cwherever they stay\u201d. Now, as a sensible business you don\u2019t want to miss that golden opportunity. You want your salon to show up in the top results but it isn\u2019t easy. There are several factors that Google picks up to rank your website. For example, social, link, on-page, citation and online reviews are just some of the factors used to rank your website.<\/p>\n

If your salon has neighborhood focused keywords and key phrases, chances are that search engines (and customers) will give more weightage to it. <\/strong><\/p>\n

How can Local SEO help Salons?<\/h2>\n