{"id":446,"date":"2015-10-29T15:20:52","date_gmt":"2015-10-29T15:20:52","guid":{"rendered":"http:\/\/www.digitalsuccessagency.com\/blog\/?p=446"},"modified":"2022-09-14T08:33:30","modified_gmt":"2022-09-14T08:33:30","slug":"future-predictive-search-technologies","status":"publish","type":"post","link":"https:\/\/www.digitalsuccess.us\/blog\/future-predictive-search-technologies.html","title":{"rendered":"What is the future of predictive search technologies and its impact on business growth?"},"content":{"rendered":"
\"Dallas<\/a><\/div>\n

Remember the days when you had to dust off the ol\u2019 encyclopedia just to satisfy that burning curiosity in the back of your mind from an unanswered question? Me neither.<\/p>\n

\u201cJust Google it\u201d is something we\u2019ve been saying for so long, it has actually been registered as a verb by Merriam Webster dictionary.<\/p>\n

And Googling sure has come a long way since the invention of auto-complete based off of the most popular past searches. In 2015, we see something much more than a simple result prediction from an auto-complete function, we see a truly predictive search.<\/p>\n

Google Now, Cortana, and Siri are all evidence of the direction that the online world is heading. If you\u2019ve experienced Google Now on an Android device, you already know a little about this.<\/p>\n

What is Predictive Search and why does it matter?<\/h2>\n

The current definition of predictive search is simply the semantic prediction of needs in real-time through context, aggregated behavioral data, and patterns. Having these three things allows for algorithmic results to serve your needs to you before you need them\u2026 at least that\u2019s the idea.<\/p>\n

This matters to everyday Google users and marketers alike because in the not so distant future online searching will be changing. Look at the ever growing Netflix\/Amazon\/Facebook searches and you can see that people are finding what they want outside of Google.<\/p>\n

This is subject to change with innovations like what we have with Google Now as you can find things more easily and conveniently<\/em> though Google than anywhere else.<\/p>\n

\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\"\"\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\t\t\t

Capture 5X Traffic & 10X Rankings*, within 90 Days from DS\u00a9 Proven Power SEO Strategy!<\/h2>\n

Contact us to get a free SEO\/PPC audit and discuss how you can outrank your competition within the first 3 months.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\tGet Started Now!<\/a>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n

How does this actually work behind the scenes?<\/h2>\n

The above mentioned context, behavioral, and pattern data is pulled from the following sources:<\/p>\n