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Flooring Business in Dallas: A Website to 'Floor' it's Visitors Pleasantly

SEO for Flooring Services

A leading flooring services provider in the Dallas region had come to Digital Success about 6 months back for a new website hoping to achieve a more refined look that better featured their products photographically to encourage potential customers.

The owner of this locally-owned flooring company consulted us as he was not satisfied with his previous web design company who failed to deliver what the business needed. Not only they had a poor website, and a weak online presence, but they were also under heavy not so fruitful investment already.

Amidst speculation, they decided to bet on us and as a solution to their many business challenges, we started with building a new, custom-made website for the company. The flooring website design we made was modern and used high quality imagery. Our second goal was to try and get their website ranking on the first page of Google for their city based keywords. For this, we started with in-depth research, and a comprehensive competitive analysis with a full site review. We gave it a quick and robust dose of custom Local SEO strategy for flooring contractors and enabled lead tracking.

Within 4 months of implementing all these activities, the company observed phenomenal results for their website:

  • 6 Keywords on 1st page of Google
  • Visitor increase on website by 82%
  • Lead increase on website by 48%
  • Bounce Rate lowered by 15%

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