Healing Touch is a Dallas-based spa generously spread across a wide complex. The client had an old style website designed in an archaic template and failed to get the desired traffic. They did not have any search engine rankings, and struggled for a brand visibility even with local clients.
The Digital Success team revamped the website for the client to make it appealing and contemporary. They added service pages and developed well-researched content specifically for the target customers of Healing Touch Spa. We designed a complete inbound marketing strategy for the client with a lot of emphasis on local SEO, social media, and reputation management. The key focus was to increase their footfall with an improved brand perception with the local customers.
New website design and development with new service pages and chic content
SEO Strategy to get ranking for most desired and competitive keywords
Location-based SEO campaigns to draw visitors looking for spa services in nearby location
Added geo-keywords to the client’s website
Improved brand perception with presence and engagement on Facebook, Instagram and Twitter social media accounts
Managed negative reviews and perception for all the online assets of the client and replaced with positive reviews and feedback