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Category Archives: Digital Marketing

September 25, 2023

Microsoft Ads (Formerly Bings Ads) Vs. Google Ads: Which Ad Platform is Right for You?

In the dynamic world of digital marketing, pay-per-click (PPC) advertising remains a powerful tool for businesses to reach their target audience effectively. Microsoft Ads (formerly Bing Ads) and Google Ads are two of the most prominent players in the PPC arena. Both platforms offer the opportunity to create and display ads on search engine results […]

How to Explain Your Clients About GA4 Reporting Migration

Google Analytics 4 (GA4) is the new version of Google’s web analytics platform that replaces Universal Analytics (UA). GA4 introduces a new way of measuring and reporting website and app data, with a focus on user-centric insights, cross-platform analysis, and privacy compliance. If you are a digital marketer or an agency that provides analytics services […]

Digital Success Perfectly Counters Marketing Needs of Modern Businesses

Providing quick, responsive, and seamless online experiences being delivered to the customers prove that the business is following a smooth, integrated, and consistent digital marketing process. The customers perceive the relationship with any business trustworthy that drives them towards clear and pertinent communications, straightforward resolutions, and memorable experience. Digital Success is among those trustworthy and […]

How To Quickly Exclude Internal Visits & Spam Traffic In Google Analytics 4 (GA4)?

If you’re trying to figure out how Google Analytics 4 (GA4) works during its rapid rollout, you’re definitely not alone. One thing that can be confusing is how to remove internal and spam traffic. Filtering traffic in GA4 can be a bit complicated, and many users are struggling to accurately track legitimate visits due to […]

April 6, 2023

How Digital Marketing Agency Helps Insurance Companies attract more Customers and Generate Leads?

Increasing competition in the insurance industry is making it harder for companies to differentiate themselves and stand out in a crowded market. There is a growing distrust of insurance companies among consumers due to concerns about transparency, affordability, and the complexity of insurance policies. In such a competitive market, businesses need to change consumer behavior. […]

March 30, 2023

How to Prepare for a Cookieless Future Internet?

Almost everyone who uses the internet has heard about cookies. When a user visits a website, the user’s device stores a little text file called a cookie. These contain information about the user’s browsing activity and are used to personalize the user experience. For decades, cookies have been an integral part of website functionality. Cookies […]

March 20, 2023

ChatGPT 10 Minutes Digital Marketing Guide for Everyone

ChatGPT is taking the world by storm. According to CNET, ChatGPT reached 100 million users, just 2 months after its launch. So, who’s to say we can’t try it out to line up some slick digital marketing campaigns? There may be a goldmine of untapped potential in marketing and ChatGPT can help us uncover some […]

December 29, 2022

Digital Marketing to Gen Z – How to do it the Right Way in 2023 & Beyond

Marketing had never been a one-dimensional templated approach. Every socio-economic group, gender class, age tier, generation, etc., with its subtle differences yet hard similarities, needs a unique strategy. The tactics that go on to influence one particular class give dismal returns for the other. And this is why you don’t speak the same language with […]

November 24, 2022

Successful Digital Marketing Strategy Every Auto or Car Dealership Must Try in 2022 & Beyond

The global pandemic has affected almost every business vertical, and the auto or car industry has also got its share of downfall. Every dealer struggles with the fluctuating market and constantly looks for ways to survive and sail through. While a few businesses do make it through successfully, others end up closing due to lack […]

November 17, 2022

Expert Advice on Effectively Marketing Medical & Healthcare Products Through Digital Platforms

The greatest wealth in life is your health. No matter what luxuries you have, only a healthy body will give you perfect comfort. Hence, the demand for medical supplies and healthcare products never declines. Still, if you launch a new brand or product, it is a struggle to market them. The reason can be the […]

November 10, 2022

11 Easy & Effective Real Estate Digital Marketing Ideas to Overcome Looming Recession

Like any other business domain, real estate has its own challenges that leaves an ever-lasting impact. There can be plenty of reasons behind the looming recession, including inflation and changes in interest rates, and the list is never-ending. Moreover, even geopolitical reasons can affect the real estate sector, and the businesses comes crashing down. If […]

November 3, 2022

Metaverse Marketing ­- What Expert Marketers are Sharing on the Subject

Metaverse is believed to be the next dimension of the internet, where offline and online merge to create the most interactive, hyper-personalized, and immersive experiences. According to Statista, the global market revenue from Metaverse could hit $678 billion in 2030, from the mere $38.85 billion in 2021. Metaverse is a goldmine and quite possibly a […]

October 27, 2022

Digital Success Guarantees your Online Success with its Practical Experience with 2000+ Businesses

Founded in 1999, Digital Success is an interdisciplinary digital marketing agency in Dallas, Texas. The company reliably produces successful digital marketing campaigns that ensure high return on investment (ROI). The company’s mission is to drive efficient results for valued clients, specifically small and medium sized businesses. The company serves as the fastest-rising provider of online digital […]

October 13, 2022

Small Business Marketing Challenges and Ideas to Overcome Those in 2022 & Beyond 

Effective marketing forms the foundation of a successful business. Your strategies must be well-researched, and you must follow them consistently to get effective results. However, if your strategic plan has flaws, your business will not survive the competitive market, and you will never get desired revenue results. As marketing is a significant aspect, companies hire […]

October 6, 2022

8 Most Popular White Label Marketing Tools used by Digital Marketing Agencies Globally

In the age of personalization, every digital marketing company wants to acquire a white label tool. They don’t want the tool’s branding to stand out in their interactions with the client. From custom reports to branded SEO audits, marketing agencies utilize these tools to reinforce their identity. Anything they end up forwarding to the clients […]

September 13, 2022

Digital Marketing Roundup – Monthly SEO News & Updates August 2022

Google has been quite active in August – announcing one of their biggest updates in over a decade – The ‘Helpful Content Update’, along with other minor tweaks and improvements here and there. If you were too busy to catch up with the latest news from Google and other search engines, which may affect the […]

August 18, 2022

Are You Aware of these 10 (un)Popular SEO and Digital Marketing Scams & Steps to Safeguard Yourself?

Let’s go by the statistics first! Almost 70% of businesses are offered search engine optimization services, if not more, once every week. Yes, that’s how crucial search engine optimization (SEO) has become. But, with the competition growing ever more than before and ranking being extremely difficult, business owners might get a bit impatient. That’s where […]

August 10, 2022

Digital Marketing Roundup – Monthly SEO News & Updates July’2022

With the ever-changing landscape of SEO, each new month leads the way to news and updates from the SEO industry and these affect your business in various ways. To stay up to date with the latest SEO trends, you either need to read a lot or subscribe to various newsletters. If you haven’t been able […]

August 4, 2022

Google’s Core Update May 2022: Why This One Has Rattled Global Results and What We Know So Far

Google’s Core Update May 2022: Why This One Has Rattled Global Results and What We Know So Far Google Search’s Public Liaison Danny Sullivan announced the implementation of a broad core update to the search engine algorithm last May 25, 2022. So, what does this update mean? Although Google has constantly been changing their algorithm, […]

July 21, 2022

Digital Marketing Roundup – Monthly SEO News & Updates June’2022

Digital Marketing Roundup – Monthly SEO News & Updates June’2022 Welcome to our monthly round-up of SEO News, which discusses trends, changes in search engine algorithms, tools and more – all updates that may affect your website’s search performance. June was a packed month, with the core algorithm update, changes to GSC reports & video […]