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Tag Archives: content strategy

April 7, 2022

How to Leverage Content Marketing Matrix for Optimum SEO Returns

How to Leverage Content Marketing Matrix for Optimum SEO Returns Not only has Google confirmed the benefit of content marketing but every top-performing website uses content as a significant part of its SEO strategy. In fact, companies who blog get over 97% of links to their websites. I’ll be honest with you — there is […]

December 15, 2021

Top Blogging Strategy For Your Business in 2022

Top Blogging Strategy For Your Business in 2022 The year is drawing to a close, and many businesses are preparing for the coming year. But even then, a new blogging strategy may not be one of the items on your to-do list. Nevertheless, it could be just what your business needs going forward. Chances are […]

November 3, 2021

Things to Do When Your Website Gets Copied, Tools & Techniques to Diagnose and Prevent Any SEO Loss

Things to Do When Your Website Gets Copied, Tools & Techniques to Diagnose and Prevent Any SEO Loss Anyone or business that runs a blog, publishes articles, or operates a magazine online will have to handle stolen content at one time or another. The duplicated content is usually republished on other websites, personal blogs, or […]

September 15, 2021

What Are Some Recommended Content Marketing Strategies For Beginners?

What Are Some Recommended Content Marketing Strategies For Beginners? Chances are, if you know anything about digital media and the social media marketing realm, you might’ve come across the term ‘content marketing’, which at first glance, sounds like another one of those made-up terms that this nascent industry keeps chugging around. But, let us be […]

August 23, 2021

Good SEO Content vs. Bad SEO Content Top 5 Pointers

Good SEO Content vs. Bad SEO Content Top 5 Pointers There is a vast difference between good and bad SEO. Knowing the difference and effectively applying it will have a significant impact on whether search engines favor your website or not. Having a few SEO techniques under your belt isn’t enough. If you do not […]

July 26, 2021

7 Content Mistakes that are Hurting Your SEO

7 Content Mistakes that are Hurting Your SEO “Content is the reason search began in the first place.” — Lee Odden We all are aware that one of the primary reasons why organizations invest in SEO is so that they can get a considerable digital footfall on their website and in turn increase their chances of earning […]

July 2, 2021

20 Tactics to Try to Improve Your Blog Online Presence in 7 Days

20 Tactics to Try to Improve Your Blog Online Presence in 7 Days The digital world has seen increased traffic in recent times due to social distancing and lockdowns. As people can’t move out, the hours that everyone spends online considerably increased. As per a recent study, ever since the pandemic occurred, the time that […]

February 12, 2021

7 Latest Content Marketing Strategies Practiced by Digital Marketing Experts Globally

7 Latest Content Marketing Strategies Practiced by Digital Marketing Experts Globally In today’s digital world, content is the new king. Digital marketers consider content as the lifeline of every business. It is the driving force that increases your website’s traffic and helps to convert leads. 80% of the marketers globally plan to spend more on […]

November 26, 2020

Should You Invest in Writing Content For Google or Social Media?

Should You Invest in Writing Content For Google or Social Media? For some time now, marketing experts have debated whether to invest in content writing for Google or social media. Most companies hire SEO agencies to expand their business through content marketing without realizing the potential of social media. On the other hand, some businesses […]

February 10, 2019

7+1 Content Marketing Trends 2019 – Infographic for Growing your Online Business

7+1 Content Marketing Trends 2019 – Infographic for Growing your Online Business  In 2019, Content still remains at the core of all your digital and social marketing efforts. Its importance seems to grow from one year to the next. These are some of the new content marketing stats and trends in market: eMarketer mentioned  “In […]

February 8, 2019

7+1 Growth Hacking Content Marketing Trends You Can’t Ignore

7+1 Growth Hacking Content Marketing Trends You Can’t Ignore We are still in the early days of 2019, which makes it a perfect time to rethink your content marketing strategy. Content still remains at the core of all your digital and social marketing efforts. Its importance seems to grow from one year to the next. […]

March 28, 2018

10 Social Media Best Practices That Will Make Your Nonprofit Organization Popular and Hence Grow Your Business

Non-profit social media strategy addresses challenges at various levels. For example, it helps to propagate the cause of the nonprofit organization. Social media for NGOs is also useful to spread the word about their fundraising campaigns and new initiatives. Social media is perfect for nonprofit organizations since it’s an excellent medium to tell your story […]

May 27, 2016

Local SEO Checklist

Can your potential customers find you online? If you own a physical location that needs to attract local customers, getting your local SEO updated should be top of mind. When a desktop or mobile searcher looks for you, guiding them to your doorstep rather than your competitors shouldn’t be such a difficult task. So, we’ve […]

October 21, 2015

3 of Today’s Most Prolific Content Marketers and What They Teach Us to Flourish Our Business

To truly dive into the world of content marketing, you must first understand that writing something great is only a drop in the bucket that is the strategy behind successful content marketing. Writing something with a few keywords jammed in it is far off from content marketing institute’s definition of: “Content marketing is a strategic […]

April 24, 2015

Saying Goodbye To NODI

When Coca Cola created their Content 2020 strategy, Jonathan Mildenhall, VP Global Advertising Strategy said: “All advertisers need a lot more content so that they can keep the engagement with consumers fresh and relevant, because of the 24/7 connectivity. If you’re going to be successful around the world, you have to have fat and fertile […]

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