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Tag Archives: Google search

Digital Marketing

March 20, 2024

Google’s March 2024 Core and Spam Update: Thing you need to know to Safeguard Your Site

The world of SEO is constantly evolving, and Google’s March 2024 Core Update is no exception. With every algorithm change, the search engine landscape shifts, leaving digital marketers and website owners scrambling to keep up. This latest update is no different, as Google aims to provide users with the most relevant and high-quality content. In […]

Search, Web

February 27, 2023

Will Google Continue to Dominate Search in Post Chat GPT World, How? Top Upcoming Features of Google in 2023

As far as search engines are concerned, Google has long been the king. Even today, over 90% of searches are done on Google. A lot of this is due to the company’s focus on search and algorithms. But the rise of new technologies, such as ChatGPT, has left many wondering if Google’s dominance will come […]

Digital Marketing, Search

August 4, 2022

Google’s Core Update May 2022: Why This One Has Rattled Global Results and What We Know So Far

Google Search’s Public Liaison Danny Sullivan announced the implementation of a broad core update to the search engine algorithm last May 25, 2022. So, what does this update mean? Although Google has constantly been changing their algorithm, small changes don’t usually make a significant difference. However, with the broad core algorithm update, changes are so […]

Search

April 28, 2022

Why is Google not indexing my site? Things I tried & You too Could do to Fix

Why is Google not indexing my site? Things I tried & You too Could do to Fix Businesses often spend considerable time and effort in creating a perfect business website. Despite their best efforts, the website may fail to appear in Google search results. A key reason behind the same is that website does not […]

Search, Web

December 9, 2021

What is E-A-T & Why It’s Important For SEO

What is E-A-T & Why It’s Important For SEO The SEO community started making a buzz about EAT back in the third quarter of 2018, August to be precise. Since then, countless SEO articles have mentioned it. And you might have heard from your SEO company and other sources that E-A-T is a vital ranking […]

Content Marketing, Search

August 23, 2021

Good SEO Content vs. Bad SEO Content Top 5 Pointers

Good SEO Content vs. Bad SEO Content Top 5 Pointers There is a vast difference between good and bad SEO. Knowing the difference and effectively applying it will have a significant impact on whether search engines favor your website or not. Having a few SEO techniques under your belt isn’t enough. If you do not […]

Search

June 23, 2021

How to Tell If You Are Being Charged Right for the SEO Service by Your Agency?

How to Tell If You Are Being Charged Right for the SEO Service by Your Agency? Businesses, both large and small, need a strong online presence. Whether you use the services of an SEO agency or not, the internet presents massive marketing opportunities. Digital marketing can exponentially multiply business growth and open up distant markets […]

Search

March 25, 2021

Most Popular SEO Trends & Predictions by Top Influencers

It is a known fact that websites on the first page of Google receive a significant share of search traffic clicks from web users. This is evident in a recent Moz study which revealed that the first page of Google captures more than 70% of organic search traffic clicks. Achieving this feat requires none other […]

Search

March 18, 2021

2021 Google Search Console Guide for Dummies

2021 Google Search Console Guide for Dummies If the aim is a thriving online business, you should measure your performance with particular metrics. For instance, if you launch an ad campaign, your concentration will be on the Return of Investment (ROI) and the performance. If it is a branding campaign, checking the results on revenue […]

Search

March 15, 2021

Are You Leveraging Effectively these 7 New Features of Google My Business in 2021 for Your Local Business?

Are You Leveraging Effectively these 7 New Features of Google My Business in 2021 for Your Local Business? The global pandemic has been difficult for most of us. Many businesses have also suffered in this catastrophic phase. To lift off the load a little, Google has introduced many cool features to Google My Business (GMB). […]

Search, Web

February 16, 2021

How to Expand Your Business Reach Using Google Knowledge Graph?

How to Expand Your Business Reach Using Google Knowledge Graph? Google seeks to deliver results that better match users’ searches by making connections between search terms and a real-life context. Find out what Google Knowledge Graph is and how it can help your business. Google’s ability to accurately determine the searches that users make on […]

Content Marketing

January 9, 2019

How Can You Better Optimize Your Content For Dominating Voice Search and Grow Your Business?

Here are some content optimization tips that can help you raise your game and be prepared for voice search, the inevitable future of searching. I still remember the time when Voice Search came into being. People used to find it awkward to speak to a device. It was rather an interesting concept that excited new […]

Digital Marketing

December 23, 2015

Digital Marketing for Franchises Online Growth- The 3 BIG Questions

You’ve been told how awesome digital services like SEO, email marketing, content creation, PPC, and the others are. The thing is, everyone is trying to sell themselves. And at the end of the day, the information you currently have as a decision maker is the only way you know what seller is worthy. And that […]

Digital Marketing

October 29, 2015

What is the future of predictive search technologies and its impact on business growth?

Remember the days when you had to dust off the ol’ encyclopedia just to satisfy that burning curiosity in the back of your mind from an unanswered question? Me neither. “Just Google it” is something we’ve been saying for so long, it has actually been registered as a verb by Merriam Webster dictionary. And Googling […]

Paid Media

September 24, 2015

Proven Building Blocks to a Successful Pay-Per-Click (PPC) Campaign

As PPC platforms were popularized over a decade ago, you’ve likely already picked up a few great ways to run a PPC campaign over these years. However, what most people using Pay-Per-Click advertising platforms don’t know is how to get that certain edge up on their competitors with time-tested techniques. Here, we outline a few […]

Paid Media

July 29, 2015

A Beginner’s Growth Guide to Pay Per Click Advertising

We’ve all heard the buzzword/acronym “PPC” or the phrase Pay per Click at some point. But you don’t know exactly what it entails or how it works. Well you’re in luck, you came to just the place to get a quick crash course. Let’s start with something easy PPC, or Pay per Click, is a […]