Table of contents Introduction Why are Optimized Images Important for SEO? Benefits of Optimizing Images for SEO How to Optimize Images for SEO? Image SEO Best Practices Case Study – Challenges faced by the Client Bonus tips Tips to Getting Started with Image Optimization Common Image Optimization Mistakes to Avoid Free Image Optimization Tools Introduction […]
In the dynamic insurance landscape, keywords aren’t just words; they’re powerful tools driving digital success and search visibility (SEO). They are the words and phrases that potential customers use to find insurance products and services online. For US-based businesses and commercial insurance companies, a robust online footprint isn’t just beneficial—it’s paramount. In an online arena […]
Let’s go by the statistics first! Almost 70% of businesses are offered search engine optimization services, if not more, once every week. Yes, that’s how crucial search engine optimization (SEO) has become. But, with the competition growing ever more than before and ranking being extremely difficult, business owners might get a bit impatient. That’s where […]
Google Search’s Public Liaison Danny Sullivan announced the implementation of a broad core update to the search engine algorithm last May 25, 2022. So, what does this update mean? Although Google has constantly been changing their algorithm, small changes don’t usually make a significant difference. However, with the broad core algorithm update, changes are so […]
Welcome to our monthly round-up of SEO News, which discusses trends, changes in search engine algorithms, tools and more – all updates that may affect your website’s search performance. June was a packed month, with the core algorithm update, changes to GSC reports & video indexing, new schema markup for academic videos and more. Let’s […]
Small business owners often overlook the importance of marketing their products or services right, this hinders their growth and affects their potential customer base. If you are a marketing agency looking to offer your online marketing services to small business owners but are looking for the most efficient way to do so, you are at […]
What is SEO Link Bait & 7 Ways SEO services Do It Right (With Examples Updated 2022) It is no secret that link bait has helped produce some of the highest-ranking web pages online. It is also no secret that this concept used by SEO services can be applied to your own sites to boost […]
Mobile SEO in 2022: Mapping Out the Changes in the Past Two Years of the Pandemic The COVID-19 pandemic has transformed how people live, do business, and engage with brands. As a result, businesses have had to navigate significant challenges and adjust their operations to stay relevant to customers. Given the lockdowns and quarantines that […]
How to Build Trust through Influencer Marketing in 2022? Influencer marketing is becoming increasingly prominent as social media grows in popularity. Those in their forties and fifties aren’t used to hearing about it. However, many millennials and Gen Xers aspire to be influencers. Marriott and Microsoft, two well-known international brands, have already recognised the enormous […]
Why is Google not indexing my site? Things I tried & You too Could do to Fix Businesses often spend considerable time and effort in creating a perfect business website. Despite their best efforts, the website may fail to appear in Google search results. A key reason behind the same is that website does not […]
The Best Online Guide on Leveraging Internal Linking for Maximum SEO Returns When it comes to promoting a business online, companies primarily focus on getting better rankings on Google search result pages. While different factors impact website rankings, internal linking is perhaps the most critical. Internal links establish connectivity between the website content besides making […]
How to Leverage Content Marketing Matrix for Optimum SEO Returns Not only has Google confirmed the benefit of content marketing but every top-performing website uses content as a significant part of its SEO strategy. In fact, companies who blog get over 97% of links to their websites. I’ll be honest with you — there is […]
Top Conversion Rate Optimization [CRO] Strategies & Best Practices to Watch For in 2022 Conversions happen only because of the perfect amalgamation of hard work and smart work. It begins with the design and development of the website. One must do it carefully to support the SEO and digital marketing strategies planned for business growth. […]
SaaS SEO: An Actionable Strategy for SaaS Businesses Growth What Is SaaS SEO? The method of increasing organic traffic to a SaaS (Software as a Service) company’s website by getting top rankings on search engine results pages (SERPs) for a list of relevant keywords is known as SaaS SEO. Why Is SEO Important for SaaS […]
What is E-A-T & Why It’s Important For SEO The SEO community started making a buzz about EAT back in the third quarter of 2018, August to be precise. Since then, countless SEO articles have mentioned it. And you might have heard from your SEO company and other sources that E-A-T is a vital ranking […]
Digital Success Takes Comprehensive Approach in Developing Robust Business Solutions: GoodFirms Digital Success is a multi-disciplinary digital marketing agency based in Dallas, Texas. It offers a unique model to small and medium-sized business owners who may or may not have their digital marketing team. By making their mission to provide results to their clients, the […]
Good SEO Content vs. Bad SEO Content Top 5 Pointers There is a vast difference between good and bad SEO. Knowing the difference and effectively applying it will have a significant impact on whether search engines favor your website or not. Having a few SEO techniques under your belt isn’t enough. If you do not […]
The Ultimate Guide to Successfully Migrate a Website Without Hurting SEO Traffic In a society dominated by digitalization, websites have gained unquestionable importance. Nowadays, every entity must have a digital presence in order to stand out in an increasingly competitive and voracious market. Websites are perhaps the point where all digital strategies converge, hence part […]
How to Tell If You Are Being Charged Right for the SEO Service by Your Agency? Businesses, both large and small, need a strong online presence. Whether you use the services of an SEO agency or not, the internet presents massive marketing opportunities. Digital marketing can exponentially multiply business growth and open up distant markets […]
A Comprehensive Guide on Google Penalties and How to Recover Have you ever been in a situation where your website isn’t getting the traffic it deserves despite the myriads of marketing and advertising efforts employed by your digital marketing agency? As nightmarish as this scenario may seem, your website may be experiencing from the […]